Alameda Business Blogs:
How to Use Facebook to Promote During Small Business Season
Is it just us or does Black Friday seem to have withered on the vine? Years ago, people would run out to get their newspapers on Thanksgiving to peruse the deals and map out their shopping plans. This year, holiday deals began in October and thus they’ve lost some of their luster and excitement. Yes,…
Read More...
5 Ways to Use QR Codes During Small Business Season
During COVID, QR codes made a comeback. They allow people to access important information without having to key in a URL. A QR code can also be used to reduce paper dependency and eliminate something people pass around such as a menu. QR codes reduce printing costs. That’s why a lot of businesses are embracing…
Read More...
An Effective E-mail Nurture Campaign for Small Business Season
It’s Small Business Season and if you’re part of a small business you’re probably looking for ways to make the most of your Q4. While mega retailers and big business are slashing prices, that’s not the best way for you to be competitive. Small businesses often operate on smaller reserves and slashing prices to the…
Read More...
President’s Message
As we told you last week, it’s officially Small Business Season and we ask everyone to support our small businesses. While we’re getting ready to announce some exciting activities in conjunction with that, I wanted to make sure you knew about a program that will help you commit to shopping small here in Alameda. It’s…
Read More...
25 Engaging Holiday Content Ideas
According to GE Capital Retail Bank, 81% of shoppers visit an online store or conduct research prior to purchasing. So, chances are if you have a website it will be getting some traction, especially this holiday season. That means you need incredible content. You want content that informs your ideal customer on the things they…
Read More...
Save a Small Business This Holiday Season
It’s officially Small Business Season and it’s time to give a little love to small business. With rising interest rates, soaring costs, and online competition, small businesses are feeling the crunch. This season, do a little extra for your neighbors and make a concerted effort to shop small. If you do, you could be saving…
Read More...
This Holiday Season: Rethink the Click
Online shopping is so convenient. Just open a browser and click a couple of times and your holiday gifts could be on their way. But this holiday season we’re asking you to rethink the click and support local small business in Alameda. It’s good for you and good for them. Here’s why: Rethink the Click:…
Read More...
Advice for Small Business Owners on Building a Personal Brand
Some small business owners don’t want to be the face of their company because they worry it will hurt their ability to sell it later on down the line. But you needn’t worry about selling if you don’t have a successful business to sell and these days people want to know who they’re buying from.…
Read More...
President’s Message: Small Business Season
Starting today, November 1st, we are supporting Small Business Season. The thought behind this global marketing push is that one day is not enough support for our small businesses. We want to support them through the entire holiday season! The Chamber is here to help share the message and educate everyone on the importance of…
Read More...
Why Shop Local for the Holidays
Starting tomorrow, November 1, we are encouraging you to shop small for the holidays. This doesn’t mean we’re suggesting you boycott large retail businesses. We’re just asking that you think about neighbor businesses as well and pledge to enjoy some of what they have to offer this season–whether that’s a cup of coffee or purchasing…
Read More...