Alameda Business Blogs:
Are You Too Busy for Business? Improve Productivity with This Quick Tip.
Have you ever heard the saying, “If you need something done, give it to a busy person.”? While that may work for errands, many business owners are finding they’re too busy for business anymore, especially this time of year. Small business challenges have changed a lot over the past two years and demands have multiplied like…
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President’s Message: Shop Small, Do Something Big (11/22)
I love this time of the year, don’t you? Alameda is so beautiful. People are more friendly than ever. The stores and restaurants are enchanting. We’re supporting small business this holiday season. It has been a rough two years for them and we’re hoping you will show them some love this holiday season. Every week,…
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Small Business Season Checklist
Are you participating in Small Business Saturday—or better yet—Small Business Season, where you encourage people to shop small throughout the holiday and not just on the day after Black Friday? If so, you might be scrambling right now trying to put together last-minute touches on what you hope will be a hot time of year…
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Shop Small Business Challenge
Every Friday until Christmas we are sharing a shop small business challenge activity to help support our neighbors. You can find each shop small business activity here in this blog compilation post (we’ll be adding to it weekly) or you can get them delivered to your inbox if you’re a newsletter subscriber or a member.…
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How to Create a Content Calendar and Why You Should
How many social networks is your business active on? What’s your blog posting schedule? How do the topics you cover on both relate to your newsletters and email campaigns? Wait. What? While that sounds like a lot, those are the basics of marketing in 2021. (I even left out a host of other forms of marketing and…
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President’s Message: November 15
We’re mid-way through November with only 40 days until Christmas Day. While that sounds like a lot, we’ll blink and the end of December will be here. This time can be very stressful as you prepare. It can also be a sad time for many. If you need help dealing with challenges in your life,…
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5 Small Business Season Deal Ideas
One way to bring shoppers in to your business over the holiday season is by offering deals. That’s how the big box stores work. They bring in customers through loss leaders (discount something to bring them in with the hopes they’ll buy something not deeply discounted as well). While you might not be in a situation…
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3 Easy Content Blogging Hacks for People Who Hate Writing
By now you’ve probably heard how important having a blog is for your business. People buy from people they know, like, and trust. A blog is the perfect way to help people get to know you. But it also serves as a resource for people who are looking for your expertise. Blogs help establish you as a thought leader while they can also…
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President’s Message: November 8
It is never easy to say good-bye, particuIarly when there’s no advanced warning. I saw an image post this week. It read “Be the things you loved most about the people who are gone.” I couldn’t help but see this as a clear message regarding last week’s terrible loss of our Alameda County Supervisor Wilma…
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Creating a Memorable Shopping Experience This Holiday
What is one benefit your brick-and-mortar business has over online sellers? This is an important question to ask to influence more people to shop small or shop local this holiday season. When someone can grab their phone and purchase a gift quicker than it takes to find a parking space, why should they buy in…
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