Alameda Business Blogs:
What Does It Mean to Be a Chamber Member?
The Hidden Value Behind Chamber Membership Traditionally, a chamber of commerce is a membership organization that supports the interests of its business members. It is not affiliated with the government, nor is it a charity. The chamber is separate from the Better Business Bureau. Now that we’ve explained the traditional notion of chamber membership, let’s…
Read More...
Is Your Business Voice Evident in These 5 Places?
Ever notice how parents know the sound of their child’s cry even when surrounded by groups of children or how a dog owner knows their pet’s bark? Those familiar sounds make us stop what we’re doing and pay attention to that loved one. The tone of their “voice” cuts through the noise and grabs our…
Read More...
What’s in Chamber Membership for You? Hint: it’s more than just a ribbon cutting
Years ago, businesspeople joined the chamber because it was expected. It was just something you did. These days membership isn’t automatic for most people but it’s still a valuable investment in your business. In addition to networking events and ribbon cuttings, the Alameda Chamber offers a lot of benefits–things you can’t do for yourself. Plus,…
Read More...
4 of the Most Effective Ways to Sell Your Product or Service
If you own a business, you probably spend a lot of time thinking of different ways you can sell your product or service. Maybe you’ve investigated neuro-marketing or tried one of these sales approaches. A hard, persuasive sell is next to impossible these days, isn’t it? Relationships are incredibly important to brands, especially with social…
Read More...
President’s Message
This has been a trying week. While our Island was spared much of the predicted onslaught from rain and winds, we still weathered some flooding, downed trees/branches, and road closures. We hope that you are safe and the damage to property is minimal. We’ll just have to see what this week brings. It’s at times…
Read More...
3 Reasons to Join the Chamber in a Time of Economic Uncertainty
Times of economic uncertainty don’t drive anyone to look for new ways to spend money. But some investments in your business–even when you’re worried about cash flow–are worth the return. Without those necessities—be they software or services—you couldn’t operate. Chamber membership is one of those necessary business investments and here’s why: Uncertain Times Mean Unprecedented…
Read More...How to Be More Interesting
While this originally was meant to be a networking article, becoming more interesting is something that can benefit every area of your life, from striking up a random conversation with strangers to acing your next job interview. Interesting Is in the Eyes of the Audience First, my interesting may not be your interesting. There’s no…
Read More...
Ten 2023 Trends Hand-picked for Small Business
Whether you sell food, things, or services, we’ve brought together a round-up of trends that you can incorporate into your business in 2023 for increased revenue and better market traction. Ten 2023 Trends for Small Business According to Architectural Digest, kitsch is in. From vacation rentals to home décor, over-the-top is just the beginning. Climatarianism is the new…
Read More...
Small Business Season Topics for Your Newsletter or Email Blast
It’s the last week of Small Business Season but you can still make a big impression. Email blasts/campaigns, texts, and newsletters (in addition to your social media posts) can help you get in front of your ideal customer and stay top of mind. But these marketing tools require content. If you need some fresh ideas,…
Read More...
President’s Message
For those of you who celebrate Christmas or Hannukah, I hope you had a wonderful time filled with joy. While some of you may still be off enjoying some well-deserved time with family and friends, I encourage everyone to spend the last week of the year patronizing small businesses around Alameda. From dining to retail,…
Read More...