How to Make Time for Innovation
We know you’re an incredibly busy business owner. It’s easy to get caught up in the daily tasks and operations of your business. But if you’re only doing what must…
How Small Businesses Can Score Big Media Wins
Public relations (PR) is just for big companies with tons of connections and celebrity endorsements, right? It can feel like a luxury for those of us with small businesses. Hiring…
Money Management Tips for People Who Hate Money Management
If you’re the typical small business owner, you began your business with an exciting idea, a passion. No one goes into business thinking, “I can’t wait to work on cash…
How to Win at Content with AI
AI is one of the most efficient tools we’ve seen since the advent of the computer. But if you’re using it to generate content and then just copying and pasting,…
15 Respectful Ways to Honor Vets on Veterans Day (and Year-Round)
Veterans Day is Monday, November 11th, and it is the ideal time to express thanks to those who have protected our freedoms and way of life. While you don’t have…
These Shoes Are Made for Walking: Increasing Foot Traffic to Your Business
You have a great business. You offer items/services everyone needs, yet you’re struggling to get people in the door. What can you do? You need traffic to increase sales, whether…
6 Key Strategies for Business Success in Today’s Economic Landscape
In today’s rapidly changing economic environment, many business owners face novel challenges to their own business success including navigating post-pandemic (ongoing economic) challenges to embracing digital transformation. The Alameda Chamber…
Why Agility Is One of the Most Important Things in Your Marketing
The market is volatile. No, we’re not talking about stocks. The needs and desires of your audience are evolving, and your business marketing needs to follow suit. If you’re not…
How Being the Bearer of Good News Can Be a Boon for Business
If you’re like many of us, you may have decided that watching the news is not in your mental health’s best interest. From angry rants to misinformation, it’s difficult to…
10 Unique Ways to Get More Email Subscribers (plus 19 tried and true methods)
If you’re like most businesspeople, finding ways to get names on your emailing list can be exhausting. We all want tons of fans and followers. There’s value behind a list…