COVID Business Advice
How COVID Is Changing the State of Work
Are you ready to return to normal yet? If “normal” means life without COVID, we’re not that far away from herd immunity (and we just downgraded to orange tier the week of this writing!). But if your definition of normal is getting back to how things used to be before the pandemic, I’m afraid that…
Read More25 Marketing Questions You Need to Ask Yourself Today
Hope seems to be a big word these days. It’s taken the place of pivot. People are hopeful about recovery. People are hopeful about things returning to normal in the foreseeable future. And people are hopeful they can soon travel and visit loved ones they haven’t seen for a while. If recovery is right around the…
Read More3 Marketing Mistakes to Avoid as We Move Toward Recovery
News stations are finally embracing the word that COVID numbers are going down and vaccine administrations are going up. That’s allowing most of us to begin to see the light at the end of the pandemic tunnel. If you have weathered the storm so far, you know your business is not completely in the clear.…
Read More4 New Year’s Resolutions for Your Small Business
This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic. Still, the new year is a great time to reexamine what you’ve been doing…
Read MoreReach Last-minute Shoppers with These 4 COVID Precautions
We are only a handful of days away from Christmas. And while it may feel like the holiday season revenue has already been decided with everyone from the post office to mail-order businesses saying there’s no way they can meet Christmas deadlines, now is the time that local small businesses can shine. If this holiday season…
Read More3 Small Business Lessons to Learn During COVID
This has certainly been a weird year. As of this writing, we’re preparing for another round of sheltering in place. As we begin to adjust to our new reality, there are some things you could be doing in your business that may help you out in the post-COVID time. We can’t say it will ever be…
Read MoreHow Will My Business Survive Another Lockdown?
The next couple of months will be telling ones. With a state-wide curfew going into effect, this article will give you some advice for overcoming potential slower business times. Ditch Your Space This advice may not make landlords happy, but there are some businesses that just don’t require storefronts anymore. One way to survive tough…
Read MoreBusiness Advice for Restaurants in Alameda Reopening After COVID
As of this writing, Alameda restaurants are open for pick-up and takeout but not open for dining in. But as we’re reopening in a phased approach, eventually we will open our dining room doors again. When we do, it’s important to know that “open” isn’t as easy as flipping a switch. There are some things…
Read More6 Tips for Pivoting Professionally: making the career change with no experience
There’s been a lot of information about the need to pivot during COVID-19. Many businesses have switched what they produced or altered their services to fit the new demands of their audience. But sometimes it’s not your business that needs to pivot. A career change might be something you’ve been thinking about doing professionally. If…
Read More8 Ways the Alameda Chamber Can Help You Through COVID-19
2020 has been tough. When it all began, some of you likely believed it would be over by now but many businesses are still struggling. That’s why we want to call attention to the ways the Alameda Chamber of Commerce can provide assistance for business. Advocacy How many legislators and people in government do you…
Read More