Small Business Season’s Secret Weapon: Email
Okay, so this might not be a “secret” weapon, but email marketing can help extend the push to shop small that began on Small Business Saturday. These types of gentle…
Small Business Season Checklist
Are you participating in Small Business Saturday—or better yet—Small Business Season, where you encourage people to shop small throughout the holiday and not just on the day after Black Friday?…
Shop Small Business Challenge
Every Friday until Christmas we are sharing a shop small business challenge activity to help support our neighbors. You can find each shop small business activity here in this blog…
5 Small Business Season Deal Ideas
One way to bring shoppers in to your business over the holiday season is by offering deals. That’s how the big box stores work. They bring in customers through loss leaders…
Creating a Memorable Shopping Experience This Holiday
What is one benefit your brick-and-mortar business has over online sellers? This is an important question to ask to influence more people to shop small or shop local this holiday…
Celebrating the Season of Local
We’re gearing up for another holiday season amid COVID. Luckily, the virus numbers are down, and people are venturing out more these days. It’s time to market the importance of…
The Biggest Unused Advantage Small Businesses Have Over Box Stores
Some days it feels hard to compete with the loss leaders big box stores employ, the operating hours they’re able to keep, the programs, their ad budget, their marketing…the list…