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Local Business Takes on the Supply Chain Crisis

supply chain problems

The supply chain issues are daunting. We’re seeing predictions that the holiday shopping season will be marred by empty shelves and disappointed children. While the problems are serious, there are some businesses that will triumph in the face of adversity. This very well could be the best holiday season for them yet. If you are…

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10 Social Media Actions to Stop Immediately

Social media is about building relationships and allowing your customers, and potential customers, to get to know you better as you get to know them (and their preferences) better as well. But if you’re doing these 10 things, chances are you’re not only chipping away at any relationship-building potential but you’re also hurting your own efficiency.   Spreading Yourself…

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How to Revive Connections with Former Customers

It happens. People buy from you and they love you. Then life gets in the way, and they don’t return. Sometimes it’s because they no longer have use for your products or services like if you sell gourmet dog biscuits, and they no longer have a pet. Sometimes they have moved out of the Alameda…

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Improve Your Networking Results with a Four-Point Plan

networking

If you joined the Alameda Chamber to meet new people, grow your network, and get more customers, you’re on the right track. But do you have a plan to make the most of your time investment? If not, you need one.  What Am I Doing Here? Map Out an Effective Networking Plan There may be…

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4 Things Your Business Should Continue Post-COVID

what to do after COVID

At some point COVID will be relegated to the same level of concern the flu gets every year. It won’t shutter businesses, alter family celebrations, and be the fuel behind contentious court cases. Someday. Let’s pretend we’re there now.  There are certain conveniences (and necessities) that businesses adapted during COVID that customers have become accustomed…

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The Biggest Unused Advantage Small Businesses Have Over Box Stores

Some days it feels hard to compete with the loss leaders big box stores employ, the operating hours they’re able to keep, the programs, their ad budget, their marketing…the list goes on. But small businesses do have an advantage box stores don’t and it’s one that’s not used often enough.  Small businesses have a community…

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13 Important Things You Need to Hear as a Business Owner

Our metal has certainly been tested this year. Many are fatigued and stressed juggling responsibilities, worries, and fear like they were part of the job description.  But this is not sustainable.  You may feel crushed by the weight of the world right now. Maybe your friends and family don’t quite understand what you’re going through…

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Don’t Open a Business Before Answering These Questions

These days a lot of people are considering business ownership. Whether you buy into a franchise, lease some space and start your own thing, or log onto the internet and begin building an ecommerce website, doing it on your own has never been more alluring. But just because you have an incredible skill or access…

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5 Selfies You Need to Take for Your Business

© Can Stock Photo Inc. / philipimage  Selfies are no longer the domain of duck-faced teenaged girls. (That’s not an insult. It’s a description. Google it.) They’re just as popular among adults and businesses. Selfies are a way of showing customers and potential customers a “behind the scenes” look at your business. They also are an effective…

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6 Things Your Blog Should Be Doing for Your Business

Even with all the changes in technology, the increase in the popularity of videos and podcasts, and the growing disinterest in reading (for some), blogs still have a place in business. If you’re not using a business blog in the following ways, you’re not making the most of what it can be doing for you and…

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