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A Solid Tip for Getting More Bang for Your Marketing Buck

Do you have a limited marketing budget? Do you think what you can accomplish with your budget is less than ideal because you don’t have the money of a large company? While that may seem true, there is one thing you can do to really move the dial and maximize your small marketing budget. Sure,…

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Get Set for Fall in Alameda

Fall is in the air (well, maybe), and that means it’s time to start thinking about your marketing strategy for the season. We’re here with a couple of quick ideas to get you in the autumn mood. Fall Marketing Ideas for Your Business Fall Spruce-Up Ideas It’s not all about pumpkin spice in the fall.…

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10+ Tips for Saving Money on Your Business Expenses

The MetLife and U.S. Chamber of Commerce Small Business Index reached its highest level of confidence since COVID in Q3 of 2023. Yet, there are still many businesses that are battling rising costs and trying to make every dollar count. According to the report, 33% of small businesses feel the economy is healthy (up 9% points from…

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Improve Your Business Content with This Smart Content Marketing Tip

content marketing

Content marketing has been around for a while now. It began when search engines like Google started ranking sites by—among other things—the quality of the business content as perceived by the audience. This caused many marketers to increase the quality of their content. But if you’re still wondering if you have the right kind of…

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Are You Concerned with Public Safety in Alameda?

According to the Council on Criminal Justice, US property crimes in some areas are escalating. Motor vehicle thefts (+104.3%) and nonresidential burglaries (+5.1%) were higher in the first half of 2023 than they were compared to pre-COVID numbers. Concerns over public safety have begun to percolate in Alameda as well. This is a subject, that while uncomfortable,…

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Don’t Have Time for Events? 

A Chamber Membership Is Worth a Lot More Than That. When I speak to small businesses that have let their membership lapse, they often make it sound like a gym membership. “I didn’t really use it.” What they’re missing when they say that is the behind-the-scenes benefits of chamber membership. Just as your investment grows…

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10 Steps to Perfecting Your Business Offer

Ever notice how some offers are irresistible? You didn’t even know you needed the product or service. Then you saw the offer, and BANG!, you’re whipping out your credit card. This isn’t by accident. Someone down the line carefully created the offer that caused you to act with wild abandon. And you can do it too…

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What in the World Does a Chamber of Commerce Do?

If you walked into a crowded room and asked the question in the title of this article, what would you expect to hear? The chamber of commerce is like the government, right?  No, it keeps track of business complaints. No, they’re like greeters for the community. Like the Welcome Wagon. They’re a country club for…

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11 Questions to Ask Us to Help You Grow Your Business

Often businesses aren’t sure how to best use their chamber memberships. They understand that chambers are an advocate for business but how do they work and what specifically can they help with?   You might just be surprised.  Here are a few questions you can ask us to help improve and grow your business (and just…

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Chamber Membership Is One of the Best Business Investments Out There

chamber membership

Have you ever attended an Alameda Chamber & Economic Alliance event? If you’re not a member, you’re missing out. Before you say you don’t have the time to attend events, it’s important you know chamber life is not just mixers and ribbon cuttings. Chamber membership is one of the best-kept secrets for free or nearly…

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