Skip to content

3 Blogging Hacks for Non-writers

By now you’ve probably heard how important blogging is for your business. People buy from people they know, like, and trust. A blog is the perfect way to help people get to know you. But it also serves as a resource for people who are looking for your expertise.  It helps with SEO and serves as…

Read More

How Inspiration Can Improve Your Business Marketing 

Content creators will tell you the key to great content is to create pieces that are educational, entertaining, or inspiring. Educational content is extremely needed even with the plethora of content on the internet. A good meaty piece will keep people from having to do additional research. Often it will get shared and bookmarked.   Entertaining…

Read More

3 Pieces of Content Every Business Needs 

Content marketing provides the kind of quality content your audience is looking for. Marketers in today’s business climate must yield to the interests of their customers to be successful in the same way that party planners who want people on the dance floor must select music the vast majority of people in attendance will find…

Read More

27 Engaging Ways to Use Mother’s Day in Your Marketing

Mother’s Day is an ideal way to honor the women in your life who have helped you become the person you are today. In recent years, it has moved past the celebration of (just) one’s own mother and encompassed grandmothers, women we think of as second mothers, mother-in-laws, fur moms, best friends, and even female…

Read More

Do You Have These 10 Things on Your Business Website? You Should.

If you’re a small business, you probably bootstrapped your website content, picking it up here and there, copying what you like from other sites (hopefully not word for word), and adding as you go. That’s the way most small businesspeople do it unless you were lucky enough to know someone who could do it for…

Read More

20 Ways to Celebrate National Holidays for Your Business

On Friday, when the idea for this blog post was born, it was not only National Empanada Day, it was also National Zoo Lovers Day. You may have also noticed on social media that people celebrated Siblings Day this weekend as well. All in, there are 257 national holidays in April alone. It’s hard to…

Read More

20 Ways to Celebrate International Women’s Day

March 8, 2022, is International Women’s Day when the world celebrates the many contributions of women everywhere. If you’re not sure how to celebrate, we have some ideas for you and your business. But don’t feel like you need to make this happen in 24 hours. Some of these ideas are quick social media posts, while…

Read More

8+ Ways to Use Repurposed Content for More Views

In order for your business to rank highly, Google expects quality content; quality as judged by your audience through shares and interaction. But creating good content takes time, time many business owners simply don’t have. Here are a few ideas on how you can use existing content to increase your content offerings with a minimal…

Read More

Engagement = Content: Good for You and Your Audience

Whether you are a business or a nonprofit, operating in the public sector or the private one, serving businesses and organizations or serving individuals, established in your sector or just starting out, running an empire or “lone wolfing” it, your audience wants to get to know you better. In fact, they expect it. So, what…

Read More

GIVE PROSPECTS SOMETHING TO CRAVE: VANILLA ISN’T IT

You can satisfy most people by serving up plain vanilla – doesn’t matter if we’re talking dessert or using the term to describe something that’s ho-hum. Very few people will protest against vanilla. It doesn’t rile feathers, cause massive write-in campaign, or become the topic of internet petitions. It also doesn’t bring in customers. It…

Read More