Is Your Business Voice Evident in These 5 Places?
Ever notice how parents know the sound of their child’s cry even when surrounded by groups of children or how a dog owner knows their pet’s bark? Those familiar sounds…
Ever notice how parents know the sound of their child’s cry even when surrounded by groups of children or how a dog owner knows their pet’s bark? Those familiar sounds…
It’s the last week of Small Business Season but you can still make a big impression. Email blasts/campaigns, texts, and newsletters (in addition to your social media posts) can help…
We’re not here to call your baby ugly. But let’s face it, if you’re reading this article, you must think your product or service isn’t the sexiest, easiest to market.…
According to GE Capital Retail Bank, 81% of shoppers visit an online store or conduct research prior to purchasing. So, chances are if you have a website it will be…
Telling your business story is a compelling way to get your audience more invested in you and to help build know, like, and trust. But your business story shouldn’t be…
Labor Day is fast approaching. This unofficial end of summer is largely ignored by businesses partly because a holiday surrounding working doesn’t seem like much fun. However, you can use…
Valuable content is one of the most important components of your business marketing strategy. Without it, it’s very difficult to build an audience and stand out from the competition. But…
Every living thing needs something in order to continue its existence – for humans, that’s food and shelter. Even if you are in the business of providing one of those…
Many business owners think about using video but they don’t know where to start. They worry it will be costly and require a lot of expensive equipment. Or, more likely,…
When people participate in something, they feel a sense of ownership and responsibility to see it succeed. That’s one of the reasons why it’s a good strategy to involve customers,…