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Your marketing is finally paying off. Someone is trying your business out for the first time. Hurray! That’s not the moment when you want them to have a mediocre experience. You want to wow them. But, how? How can you not only exceed their expectations but delight them in a way they’ll be talking about you later. Here are…

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Are you tired of the words “new normal” yet?   If you’re like most business owners, you probably are. But whether we recognize it as a new shift in how we do business or a temporary tack you take to survive the current economic storm, the point is how you do business has to change if you…

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