Skip to content

Implementing a Customer Loyalty Program

According to research compiled by Zippia this year, “Companies have a 60-70% chance of selling to an existing customer vs. a 5-20% chance of selling to a new customer.” Even if you sell something people only need once (caskets, perhaps?), there’s still the power of referral that you can capitalize on. So how do you give customers…

Read More

Do You Need a Customer Loyalty or Referral Program?

In a survey of small businesses by Belly several years ago, 70% of the revenue of the small business respondents came from loyal customers, not new ones. Plus, loyal customers spend 67% more than new customers in their transactions. So how do you create loyalty and keep them coming back?   One of the most popular ways to do this…

Read More