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16 Questions to Use to Prepare for Small Business Season Success

Do you find yourself wondering how you’re going to compete with larger, national stores with big marketing budgets and attractive loss leaders that bring in a crowd? How will you capture the attention of local shoppers, dinner, or service users and prepare for the holidays? Well, we’re here to equip you with a set of…

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9 Tips for Creating an Instagrammable Small Business Season

The holiday season (and Small Business Season!) is upon us! It’s the perfect time to capitalize on the festive spirit to attract customers and boost sales. As a small business you also want to invite people to linger, especially if you’re in retail. According to the Wall Street Journal, sales could increase as much as 40%…

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Announcing the Official Kickoff of the 2023 Small Business Season 

Everything you need to know about the merriest time of year! We are delighted to announce the official kickoff of Small Business Season 2023. This year our campaign to support our neighborhood small businesses will be even bigger than before! It hasn’t been an easy year for many of our businesses. With rising costs, fears…

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US Chamber Advice for Small Businesses This Holiday Season

A new report from Intuit Quickbooks  shows a unique opportunity for small businesses during Small Business Season. Based on survey results from 5,500 consumers and 1,500 businesses, consumers are planning to spend “over 40% of their holiday shopping budget at small businesses” — an estimated total of $88 billion! Because of this, the US Chamber suggests, “it’s…

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An Effective E-mail Nurture Campaign for Small Business Season

It’s Small Business Season and if you’re part of a small business you’re probably looking for ways to make the most of your Q4. While mega retailers and big business are slashing prices, that’s not the best way for you to be competitive. Small businesses often operate on smaller reserves and slashing prices to the…

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25 Engaging Holiday Content Ideas

According to GE Capital Retail Bank, 81% of shoppers visit an online store or conduct research prior to purchasing. So, chances are if you have a website it will be getting some traction, especially this holiday season. That means you need incredible content. You want content that informs your ideal customer on the things they…

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Save a Small Business This Holiday Season

It’s officially Small Business Season and it’s time to give a little love to small business. With rising interest rates, soaring costs, and online competition, small businesses are feeling the crunch. This season, do a little extra for your neighbors and make a concerted effort to shop small. If you do, you could be saving…

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This Holiday Season: Rethink the Click

Online shopping is so convenient. Just open a browser and click a couple of times and your holiday gifts could be on their way. But this holiday season we’re asking you to rethink the click and support local small business in Alameda. It’s good for you and good for them. Here’s why: Rethink the Click:…

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President’s Message: Small Business Season

Starting today, November 1st, we are supporting Small Business Season. The thought behind this global marketing push is that one day is not enough support for our small businesses. We want to support them through the entire holiday season! The Chamber is here to help share the message and educate everyone on the importance of…

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Why Shop Local for the Holidays

Starting tomorrow, November 1, we are encouraging you to shop small for the holidays. This doesn’t mean we’re suggesting you boycott large retail businesses. We’re just asking that you think about neighbor businesses as well and pledge to enjoy some of what they have to offer this season–whether that’s a cup of coffee or purchasing…

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