Ramp Up Your Email Subject Lines for Small Business Season
There’s one more week left before Christmas, and it’s one of the busiest shopping weeks all year. Sure Black Friday and the Saturday before Christmas are the busiest days (spots…
4 Things You Must Be Watching During Small Business Season
We’re down to the last two weeks before Christmas with some of the biggest shopping days of the season still ahead of us. Since every sale can help your future…
16 Reasons to Shop Local Instead of Online
There is nothing more convenient than whipping out your phone, typing in a URL (or opening an app), perusing offerings, and hitting a few buttons to buy something…anything…everything. We even…
Cross Promotion Opportunities for a Stronger Small Business Season
This holiday season, we are supporting shop small. We want to celebrate the uniqueness of small business as well as the treasures and exquisite services that can be found in…
Small Business Season’s Secret Weapon: Email
Okay, so this might not be a “secret” weapon, but email marketing can help extend the push to shop small that began on Small Business Saturday. These types of gentle…
President’s Message: Shop Small, Do Something Big (11/22)
I love this time of the year, don’t you? Alameda is so beautiful. People are more friendly than ever. The stores and restaurants are enchanting. We’re supporting small business this…
Small Business Season Checklist
Are you participating in Small Business Saturday—or better yet—Small Business Season, where you encourage people to shop small throughout the holiday and not just on the day after Black Friday?…
Shop Small Business Challenge
Every Friday until Christmas we are sharing a shop small business challenge activity to help support our neighbors. You can find each shop small business activity here in this blog…
5 Small Business Season Deal Ideas
One way to bring shoppers in to your business over the holiday season is by offering deals. That’s how the big box stores work. They bring in customers through loss leaders…