Posts Tagged ‘storytelling’
Worksheet for Telling Your Business Story
Every business story is different so we can’t write it for you, but this business story worksheet will help you put together the pieces that are critical to your storytelling. 1. What’s Your Theme? Check your business plan. Read over your mission or vision statement. What’s the overall thing you’re working on or want to be…
Read MoreYou’re Not Just Telling a Story, You’re Sharing Your Business Culture
When you tell your business story, you’re not JUST telling the story of how your business began. It’s not a cute couple of paragraphs on the About Page. A business story is so much more than that. The story is an illustration of who/what the business is and should reflect what’s important to you as…
Read More3 Storytelling Tips for Marketing a Boring Product/Service at the Holidays
We’re not here to call your baby ugly. But let’s face it, if you’re reading this article, you must think your product or service isn’t the sexiest, easiest to market. But that doesn’t mean there isn’t good potential. Storytelling can help enliven even the most common products. Through these marketing suggestions, you can finish the…
Read MoreWANT THEM TO WANT YOU? 3 TIPS ON DRIVING CUSTOMER ACTION
Every living thing needs something in order to continue its existence – for humans, that’s food and shelter. Even if you are in the business of providing one of those very basic needs, a person doesn’t need your product. They need a form of what you offer. Could be yours; could be the other guy’s.…
Read More5 Types of Effective Storytelling for Your Business
Do you watch America’s Got Talent? Or how about American Idol? The Olympics? The MLB All-star Game? These competitions all have something in common. They tell stories. If you watch them, none of them are solid, hours upon hours of broadcasted competition. Mixed in with commercials and the performances, the producers choose to interlace storytelling…
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