Remarketing Your Offerings This Holiday for More Sales
It doesn’t matter what kind of business you are in. People need what you make and provide. If you’re fortunate, they’ll consider you when gift-giving this holiday season, but even…
Tips for Reaching Holiday Shoppers This Year
It feels like articles about holiday spending in recent years have all started with the same intro—costs are up, consumers are looking for value. While this year is no different,…
Last-Minute Black Friday Promo Ideas for Your Business
Black Friday is this week! Is panic setting in? If you haven’t planned a single promotion, and the thought of missing out on the biggest shopping weekend of the year…
Shop Local, Gift Big: The Visit & Shop Alameda Card is the Perfect Holiday Gift!
The holidays are upon us, and you know what that means: gift-giving season! This year, ditch the generic gift cards and opt for something that truly supports our community: the…
Unwrap the Magic: Using Nostalgia to Boost Holiday Sales This Small Business Season
It’s the most wonderful time of the year. Cozy lights, warm smells, family nearby, and cheap gifts from big box stores, right? Not so fast! While the convenience of online…
It’s the Most Wonderful Time of the Year — Small Business Season
What does nearly every feel-good holiday movie have in common? A small business owner, of course! And that’s because there’s something magical about following your dreams and being part of…
How to Run an Effective “12 Days of Deals” for Small Business Season
While the twelve days of Christmas are traditionally celebrated between December 25 (Christmas Day) and January 5 (the eve of the Epiphany), consumer businesses often celebrate with the “12…
Harnessing the Fear of Missing Out During Small Business Season
Years ago, when Black Friday was one day and not six weeks long, you might’ve suffered from fear of missing out (FOMO) when it came to bargains. Marketers wanted us…
How to Embrace More Than Just Christmas During the Holiday Season
The holiday season is a time of joy, celebration, and increased consumer spending. For small businesses, this time offers a tremendous opportunity to maximize sales and connect with customers on a…
How to Craft Irresistible Offers for Your Biggest Holiday Sales Yet
Small businesses everywhere are enjoying the trend of shopping local. Many organizations, including the Chamber, understand the importance of helping the community realize the value of small businesses. Even with…