Harnessing the Fear of Missing Out During Small Business Season
Years ago, when Black Friday was one day and not six weeks long, you might’ve suffered from fear of missing out (FOMO) when it came to bargains. Marketers wanted us…
Years ago, when Black Friday was one day and not six weeks long, you might’ve suffered from fear of missing out (FOMO) when it came to bargains. Marketers wanted us…
The holiday season is a time of joy, celebration, and increased consumer spending. For small businesses, this time offers a tremendous opportunity to maximize sales and connect with customers on a…
Small businesses everywhere are enjoying the trend of shopping local. Many organizations, including the Chamber, understand the importance of helping the community realize the value of small businesses. Even with…
The holiday season can be overwhelming with the twinkling lights, music, and crowds under the best of circumstances. For about 16.5% of the US population, overstimulation can be torturous. Over…
Do you find yourself wondering how you’re going to compete with larger, national stores with big marketing budgets and attractive loss leaders that bring in a crowd? How will you…
The holiday season (and Small Business Season!) is upon us! It’s the perfect time to capitalize on the festive spirit to attract customers and boost sales. As a small business…
The holiday season in Alameda is a magical time of year, filled with festive lights, cozy gatherings, and the spirit of giving. However, it can also be a time of…
It’s the last week of Small Business Season but you can still make a big impression. Email blasts/campaigns, texts, and newsletters (in addition to your social media posts) can help…
It’s easy to get swept up in the stress of managing a small business during the holidays. But if you sell gift cards or are a participating business in our…
We’re closing in less than two weeks until Christmas. That means businesses with e-commerce options are quickly counting down deadlines for Christmas deliveries. This is the perfect time for Alameda…